Tuesday, 18 September 2007

Dissatisfaction Abound eCommerce Transactions

Consumers are frustrated with ecommerce service and websites, according to a new survey.

According to Tealeaf, which sponsored the survey 9 out of 10 consumers (87 per cent) using e-commerce for business transactions experienced problems for the third consecutive year.

Harris Interactive did the survey. The survey also said that 42 per cent of these consumers have either stopped an online transaction or changed their online transactions to a competitor. 52 per cent have stopped using e-commerce with the company, as a result of an online issue.

According to a Forrester Research estimates, retail sales conducted online in 2007 totalled USD 157.4 billion. It expects the number of online retail sales to grow to USD 271.6 billion by the year 2011, which is just a 9 per cent of overall retail sales. This information was reported in their survey entitled 'US Retail eCommerce Forecast".

CEO of Tealeaf, Rebecca Ward, says that consumers using e-commerce are no longer willing to put up with bad online experiences that don't live up to their expectations.